AppWidgets: Your Creative Toolbox For Mobile Engagement
Speaker: Hudson George, VP User Experience, FunMobility
Overview: Mobile has emerged as a dominant driving force across society. Accordingly, marketers have been quick to embrace mobile as a new imperative, but are often struggling with the cost and resource requirements needed to execute their mobile strategies.
AppWidgets™ provide a unique solution to these challenges, allowing marketers to focus their attention on brand message, customer experience and audience insights, while engaging their audience through mobile. AppWidgets give marketers:
- A unique toolbox of mobile engagement building blocks
- The ability to create fun mobile experiences customized to a company’s brand and message
- The means to capture and use invaluable user location, demographic and behavioral data
- Data-driven insights that makes campaign optimization easy
Watch the Webinar and explore how AppWidgets enable mobile success and empower customer acquisition, engagement, retention and monetization through the mobile channel.